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Shopify Plus advisory

Shopify Plus should pay for itself.

A detailed, current decision page for brands asking whether Plus is worth it for fees, checkout control, B2B, POS, APIs, international stores and operational scale.

Data basis: Shopify public pricing and Help Center information reviewed for 20 January 2026. Shopify rates vary by country, payment method and contract, so the calculator lets you enter your own quoted numbers.

Calculate your break-even
From$2,300/mo

USD on a 3-year Plus term for standard setups.

Gateway fee0.20%

Plus third-party transaction fee if you do not use Shopify Payments.

Included stores1 + 9

Main store plus up to 9 expansion stores for one brand.

Retail scale20 / 200

20 POS Pro locations included, up to 200 waived with conditions.

Only on Plus

The features that actually change the operating model.

Checkout

Full checkout customization

Plus unlocks full checkout customization through Shopify checkout extensibility, Checkout Branding API, Shopify Extensions and advanced Checkout Blocks capabilities. This is where you build conditional content, payment and delivery method logic, order limits and more advanced discount rules.

B2B

Unlimited catalogs and advanced payment terms

All plans can use core Shopify B2B, but Plus adds unlimited B2B market catalogs, direct catalog assignment to companies and locations, deposit requirements, partial payments and payment requests per fulfillment.

Scale

High-volume checkout and bot protection

Plus is positioned for high-volume moments: Shopify references load-tested checkout capacity of 10K+ checkouts per minute, unlimited bandwidth and advanced bot protection for flash sales and product launches.

Stores

Expansion and staging stores

Your Plus contract includes a main store and up to 9 expansion stores for the same brand, plus unlimited staging stores for safe build, QA and rollout work. Extra expansion stores can carry additional cost.

Retail

POS Pro included for serious retail

The first 20 POS Pro locations are included in all Plus plans. With Shopify Payments and at least one qualifying retail transaction per month, POS Pro can be waived up to 200 retail locations on the Plus plan.

Headless

Up to 25 headless storefronts

Plus supports up to 25 custom React-based storefronts with Hydrogen and deployment on Oxygen, useful for regional sites, experimental storefronts, high-performance campaigns and custom frontend architectures.

API

Higher limits and Plus API resources

Plus offers higher API capacity on select APIs and access to Plus-only resources such as GiftCard, Multipass and User in REST, plus selected GraphQL publishing operations. This matters when ERP, PIM, loyalty, OMS or custom apps are heavy.

Operations

Custom users, email suppression and feature test drives

Plus adds custom user groups, unlimited staff, priority support, customer email suppression, feature test drives and early-access environments so enterprise teams can control releases without disrupting production.

Merchandising

Combined Listings, Launchpad and advanced apps

Plus gives access to Plus-only merchandising and campaign tooling such as Combined Listings and Launchpad, plus Shopify Plus Certified App Partners and advanced protected-data app access where approved.

Infrastructure

More room for complex catalogs

Plus supports up to 100 themes, 1 TB file storage per store, up to 200 locations, advanced reporting across stores and Shopify's enterprise security posture including Level 1 PCI DSS and SOC2 controls.

Fee economics

When does Plus pay back from commission savings only?

If you compare Advanced to Plus on the 3-year USD entry price, the extra fixed platform cost is roughly the Plus fee minus your current monthly plan cost. Using a common Advanced baseline of $399/mo, that means Plus needs to recover about $1,901/mo before the upgrade is financially neutral.

The cleanest fee-only case is third-party gateway processing: Shopify's public pricing table shows Advanced at 0.6% and Plus at 0.2%, a 0.4 percentage point reduction. On that basis, Advanced to Plus breaks even at about $475k monthly GMV, or $5.7M annual GMV, before considering checkout, B2B, POS, app consolidation or ops savings.

If you use Shopify Payments, Plus card rates are competitive but country-specific and quote-specific. Treat the rate delta as the important number: a 0.2 point saving needs roughly double the revenue of a 0.4 point saving; a 0.5 point saving reaches break-even much earlier.

Break-even revenue for $1,901/mo incremental platform cost
Blended fee savingBreak-even monthly revenueBreak-even annual revenue
0.20 percentage points$950k / month$11.4M / year
0.30 percentage points$634k / month$7.6M / year
0.40 percentage points$475k / month$5.7M / year
0.50 percentage points$380k / month$4.6M / year
0.80 percentage points$238k / month$2.9M / year

Interactive calculator

Enter your revenue and rates. Get a Plus recommendation.

Plus fees use Shopify's public localized pricing table.

Longer term has the lower public starting Plus fee.

Use Custom if you have an existing negotiated plan.

$

Use revenue that flows through Shopify checkout. Exclude wholesale or POS revenue if it is not processed through Shopify.

$

Your current fixed monthly Shopify platform cost before Plus.

%

Percentage of monthly revenue processed through Shopify Payments.

%

Your effective online card rate today. Include domestic, international, AMEX and local methods as a blended rate.

%

Enter the Plus rate you are quoted. Shopify says Plus card rates vary by country and payment method.

%

Revenue processed outside Shopify Payments.

%

Public Shopify rates: Basic 2%, Grow 1%, Advanced 0.6%. Plus is 0.2% when a third-party processor is primary.

%

Public Plus rate is 0.20% for third-party processors. Set to 0 if your Shopify Payments setup waives it.

$

Add only real monthly savings: POS Pro, removed apps, avoided middleware or manual ops. Leave 0 for commission-only analysis.

Pricing reference

Plus plan entry prices by public Shopify currency table.

These are public starting platform fees for standard setups and integrations. More complex or higher-volume businesses can move to a variable platform fee based on revenue and business model.

Currency1-year term3-year term
USD$2,500/mo$2,300/mo
EUR€2,250/mo€2,100/mo
GBP£1,950/mo£1,800/mo
CAD$3,650/mo$3,400/mo
AUD$4,000/mo$3,700/mo
JPY¥398,000/mo¥368,000/mo
INR₹190,000/mo₹175,000/mo

Move with proof

Want to move to Shopify Plus?

Contact OSH Boutique before you sign. As exclusive Shopify partners, we can help you validate the business case, structure the migration and work to secure the most favourable Plus terms available for your brand.